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ESPN 980
ESPN 980 and the Washington Redskins Radio Network | Employment & Internship Opportunities

Social Media Manager: Red Zebra Broadcasting
Sales Account Executive: WTNT 570 & WWRC 1260 Radio
Sales Account Executive for ESPN Deportes
Web Services Internship
Marketing and Client Services Internship Program
Street Team Position
  


Social Media Manager
Red Zebra Broadcasting (Washington D.C.)

Posted: December 18, 2009
Address: 1801 Rockville Pike, Suite 405 Rockville, MD 20852
Occu: Marketing
Type: Full-time, Permanent
Description: Red Zebra Broadcasting (Radio Group in Washington, D.C. Region that owns and operates ESPN 980, 570 WTNT, 1260 WWRC & ESPN DePortes 730)

Term of Employment: Full-time

Location: Rockville, MD

Primary Responsibilities and Duties:

-Manage Red Zebra’s Social Media Division by creatively connecting consumers through all platforms where our content exists

-Develop and implement strategies for new online activism and social media efforts focusing on driving ratings and revenue on our main radio channels

-Supervise and review Red Zebra’s online activism Web site content and e-mail alerts

-Oversee Red Zebra’s blogging efforts, including reviewing blog posts and implementing strategies to ensure that other blogs pick up RZB’s blogs' content and that readers are increasingly engaged

-Supervise Red Zebra’s social networking profiles and initiatives with the intent of creating content once and monetizing it numerous times

-Supervise the rollout of Red Zebra’s online community

-Create and manage Red Zebra’s mobile marketing plans and strategy, ensuring growth of RZB’s mobile list and engagement of supporters

-Oversee the tracking and analysis of all social media efforts and work with Red Zebra’s account executives to create value for our advertisers

-Research current social media and online advocacy trends in order to ensure that Red Zebra’s efforts utilize the latest technology and strategies

-Work with third-party online advocacy and social media partners to implement new initiatives

-Write content for Red Zebra’s Web sites, e-mails, sports updates and social networking profiles
-Responsible for generating a mutually determined amount of advertising dollars across all new media platforms through new technology and creative packaging and bundling

-Perform any other duties assigned by the supervisor


Qualifications

-Degree in a related field or proven knowledge of social media strategies and implementation and online advocacy

-Minimum of two years of marketing experience in online advocacy and social media

-Demonstrated understanding of complex marketing concepts and strategies

-Proven ability to comfortably create and deliver sales presentations and close deals

-Thorough knowledge of Sports, News and Pop Culture

-Sophisticated understanding and appreciation of the creative process

-Self-motivation and the ability to focus on both team and individual goals and objectives

-Proven exceptional analytical, organizational, and time-management skills

-Demonstrated excellent written and verbal communication skills

-Proven excellent leadership skills, strategic-thinking skills, and long-term vision

-Commitment to the objectives of the organization
 

Candidates should email glasgowd@redskins.com

Salary depends on experience.

 


 

WTNT 570 & WWRC 1260 Radio

Sales Account Representative

 

Job Description
 

The Sales Account Executive position is an outside sales position based out of the broadcast facility in Rockville, Maryland. WTNT & WWRC are political news and talk formats. The ideal Sales Account Executive is passionate about politics. We are looking for an experienced media sales professional able to generate revenue from local and regional advertisers and advertising agencies. This person must be a self starter with a consultative sales approach who is pro-active in driving revenue and increasing a client base.
 

Compensation includes: Salary, Commissions and Benefits. Red Zebra Broadcasting is an Equal Opportunity Employer. 

 

Responsibilities include:
1.   Job emphasis is on recruiting new business through cold calls and existing account lists.
2.   Proactively prospecting and qualifying potential new advertising accounts.
3.   Sell advertising and sponsorship opportunities on WTNT 570 and WWRC 1260.
4.   Present persuasive sales presentations to all levels of an organization.
5.   Successfully close accounts in excess of $40,000 annually and manage a business exceeding $1,000,000 in yearly recognized revenue.

6.   Actively manage and develop up to one hundred accounts at all times.

 
Requirements
1.   Minimum of 3 years Advertising Sales experience with proven success.
2.   Strong sales skills
3.   Superior phone skills, excellent verbal and written communication skills.
4.   Strong understanding of marketing dynamics including demographic and psychographic targeting and branding positions.
5.   Results oriented, accountable, strong work ethic, strong team player.
6.   Excellent communication and presentation skills.
7.   Outstanding computer skills including solid knowledge of Excel, Word and PowerPoint.
8.   4 year college degree, preferably Marketing and Advertising. 

Interested Sales Candidates should send their resumes to espn980salesjobs@redskins.com.


Sales Account Executive for ESPN Deportes

The Account Executive position is an outside sales position based out of the broadcast facility in Rockville, Maryland. Sales Account Executives are experienced media sales professionals able to generate revenue from local and regional advertisers and advertising agencies. The ideal candidate has a proven track record in advertising sales within the Hispanic Radio/Advertising industry.   We are looking for a self starter with a consultative sales approach who is pro-active in driving revenue and increasing a client base.
 
Compensation includes: Salary, Commissions and Benefits. Red Zebra Broadcasting is an Equal Opportunity Employer.

Responsibilities include: 

1.   Job emphasis is on recruiting new business through cold calls and existing account lists.
2.   Proactively prospecting and qualifying potential new advertising accounts.
3.   Sell advertising and sponsorship opportunities on ESPN Deportes.
4.   Present persuasive sales presentations to all levels of an organization.
5.   Successfully close accounts in excess of $40,000 annually and manage a business exceeding $1,000,000 in yearly recognized revenue.
6.   Actively manage and develop up to one hundred accounts at all times. 

 Requirements 

1.   Minimum of 3 years Hispanic Advertising Sales experience with proven success.
2.   Bi-lingual (English/Spanish)
3.   Strong sales skills
4.   Superior phone skills, excellent verbal and written communication skills.
5.   Strong understanding of marketing dynamics including demographic and psychographic targeting and branding positions.
6.   Results oriented, accountable, strong work ethic, strong team player.
7.   Excellent communication and presentation skills.
8.   Outstanding computer skills including solid knowledge of Excel, Word and PowerPoint.
9.   4 year college degree, preferably Marketing and Advertising. 

To apply send your resume to trabajos@espndeportes730.com

 

 

Web Services Internship

Internship Description
Intern will assist and support the Director of Web Services in the daily maintenance, reports, and creative for the ESPN980.com website. You will create graphics, banners, landing pages, modify pictures, and do other creative work relating to ESPN 980 and ESPN980.COM. You will design web pages. You will work with various software programs dealing metrics, reporting, and traffic. You will work with Sales, Programming, and Promotions personnel in relation to the website.

Ideal Candidate
The ideal candidate is an intelligent, creative, hard-working, individual who enjoys graphic and web design, is proficient in HTML, wants to learn, is dependent, and loves the Redskins!
 
Programs/Languages You Should Be Familiar With:
Photoshop
Fireworks
Illustrator
PDF
HTML
XML (not required)
Flash (not required)
Javascript  (not required)
 
Interested Candidates
Send a resume, cover letter, and three samples to:
Enzo Aldunate, Webmaster and Director of Web Services
enzo@redskins.com
 

 

Marketing and Client Services Internship

About Red Zebra Broadcasting:
Red Zebra Broadcasting is owned by RedZone Capital, LLC, which founded the company as a platform for the acquisition of radio, television, internet and other entertainment enterprises.  The company currently consists of thirteen radio stations, four in the Washington, D.C., market that operates under the banner of ESPN980, WXGI-AM in Richmond, VA, WXTG-FM in Norfolk, Virginia, and a series of music and talk radio stations in Virginia, giving Red Zebra a presence in four of the largest Virginia radio markets. Six of the thirteen Red Zebra stations are part of The Washington Redskins Radio Network and air a 24-hour sports talk format including “The Sports Reporters”. 

Principal Job Functions:
The purpose of this internship is to give students a unique opportunity to learn and provide support in the day to day operations of the Marketing & Client Services departments. Responsibilities may include designing and creating new sales materials, planning and assisting in the execution of station promotional events,  editing digital sound clips, supporting the sales and marketing teams, client and market research, and working at station remote broadcasts including home game dates and training camp. Interns may also work with clients on day to day projects involving game day marketing campaigns and on-air advertising. Interns will also have the opportunity to learn new broadcasting and marketing software.

Skills and Abilities Required:
Applicants must be dedicated, hard-working, self motivated and open to learning new skills through hands-on experience. Must apply creativity and initiative to all projects. Clear verbal, written and typing/computer skills are essential. Knowledge of media, sports and entertainment industries is preferred. Microsoft PowerPoint, Excel and Word programs are used daily.

Requirements and Reporting Structure:
This is an unpaid internship and students must earn college credit. Students must be entering at least their junior year in college to be considered. Possible office locations include:
Red Zebra Broadcasting Corporate Headquarters and Studios – Rockville, MD
FedExField – Landover, MD
Redskins Park – Ashburn, VA

If Interested: Please email a cover letter and resume to Michelle Nichols, nicholsm@redskins.com.  No phone calls please.

NOTE
All resumes and cover letters need to be submitted by the following dates:
Summer Semester – February 15th
Fall Semester – July 15th
Spring Semester – November 15th
 


  Street Team Position

Principal Responsibilities:

As an ESPN 980 and ESPN DEPORTES 730 Street Team member, you will gain a first hand perspective into the many aspects of the sports radio, marketing and advertising industries. Responsibilities include, but are not limited to: Setting up event and staging elements, attending promotions which include Redskins Games, Remote Broadcasts, station events, and sales appearances, support programming staff during live broadcast, and listener interaction. Assist in the fulfillment of prize giveaways including mailing of prizes, sending names to will-call and handling of completion of release forms by required winners.  Communicate with station prize winners in coordinating prize pick-up hours, details of trip giveaways, tax issues, cash prizes via collective or local contesting, etc. Assist with the coordination of promotional materials, Event Prep sheets and on-air Contesting Sheets.  Updating station’s Winners database and organizing prize sheets.

Skills and Abilities Required:

Applicants must be dedicated, hard-working, self motivated and open to learning new skills through hands-on experience. He/she must apply creativity and initiative to all projects. Clear verbal, written and typing/computer skills are essential. Knowledge of media, sports and entertainment industries is preferred. Must have access to reliable transportation, a clean driving record, and a comfort level driving large station vehicles, including Ford Expedition and the Ford Econoline van.   Proficiency in all Microsoft Office software programs, with a strong emphasis on Power Point and Excel required. Adobe Photoshop experience is a plus. Be able to lift at least fifty pounds and be able to learn how to set up station display materials

 Be able to work well in a team environment.  Fluent in Spanish a major plus, but not required!    A winning personality!

TIME COMMITMENT

Please understand that you will be REQUIRED to work WEEKDAYS (daytime) & weekends, as needed.  And you MUST be able to work a minimum of 6 to 8 hours per week and a minimum of 10 to 12 hours a week during football season. 

Sound like you?  Send your resume and cover letter to Michelle Nichols, nicholsm@redskins.com

 

 

  

 


 

Click HERE to view Red Zebra Broadcasting's EEO report for June 2008 to May 2009. 

 

 

 


Red Zebra Broadcasting is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability or veteran status. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

Organizations that distribute information about employment opportunities to job seekers may request notices of new full-time vacancies at Redskins Radio ESPN by contacting our receptionist at 301-562-5800.

 


 

 

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